The Challenging and Competitive World of Lists, Directories and Submissions

I’m speaking on a panel discussion about legal directories on Tuesday, March 18 at noon East Coast time, 4pm in London.

The session is called: The Challenging and Competitive World of Lists, Directories and Submissions – What You Say Matters

From the organizer:

We will focus on matter-based submissions, where the size of the firm doesn’t matter, but what you say in your submission does.

Learn how to spot matters that have a story to tell, whether it be for The Financial Times, Legal Intelligencer and other American Lawyer publications, or any other upcoming submission.

And, learn how to decide which publications are right for your firm and its practice.”

Alongside me on the pane are Reena Sengupta, the founder of the Financial Times Innovative Lawyers project, and Ben Seal, the Magazines and Supplements Editor for The Legal Intelligencer.

The session will be broadcast simultaneously from the London and Philadelphia offices of the law firm, Dechert.

A Philadelphia-based organization of law firm marketing professionals, The Delaware Valley Law Firm Marketing Group, helped to organize the event.