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December 20, 2018

Legal Directories & Media: 2018 Review

Put the kettle on, this is going to be a long one. In the almost 20 years I’ve worked in legal marketing, I can’t remember a year in which so much …

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February 16, 2018

An Introduction to Legal Directories

I recently contributed an article to the 2018 edition of a publication called Leaders in Legal Business. The piece is an introduction and broad overview of …

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December 22, 2017

2017 Review – Legal Directories & Media

How Important Are Directories?   For some clients, quite important. One bank insisted that its customers use only firms highly rated by the …

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August 21, 2017

Clients Who Use Directories Are In “Get-It-Done” Mode

“If there’s one thing you can say about someone who visits a legal directory it’s that they are in ‘get-it-done mode’ – they likely have a clear intent to hire …

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March 21, 2017

The Lawyer & Thomson Reuters Client Survey

Legal media group The Lawyer and information giant Thomson Reuters have joined forces to find out what differentiates law firms in the eyes of clients. The …

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