I am a bit of a sucker for law firm advertising – specifically, when commercial law firms move out of their business-to-business comfort zone and drift into the consumer world.
Remember Rowe & Maw’s stadium billboards prior to the 2002 World Cup, and more recently, Bingham’s ads in The New Yorker.
Well here’s Taylor Wessings’s elegant poster promoting its sponsorship of the Photographic Portrait Prize at London’s National Portrait Gallery, snapped on The Tube this week.
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