Tonight Law Firm Media Professionals reprises its annual gathering in New York to discuss survey overload.
First run in 2014, “Surveyed Senseless: Strategies for Taming the Recognition Monster” will return to the familiar topic of how law firm marketing departments organize themselves to manage the growing number of lists, surveys, awards, and recognitions.
Chambers USA editor Laura Mills is on the panel, alongside Arielle Lapiano, head of PR at Paul Hastings; Molly Nunes, PR director at WilmerHale; and former Legal 500 US editor, Lauren Hughes, now at Ropes & Gray.
Among other things, the speakers will discuss the results of the recent joint LFMP/LMA submissions survey report, which was first aired at the annual Legal Marketing Conference in Austin, Texas, in April 2016.
Pictured left to right: Arielle Lapiano, Paul Hastings; Lauren Hughes, Ropes & Gray; Laura Mills, Chambers & Partners; Molly Nunes, WilmerHale. Photo courtesy of Marsha Redmon/Joshua Peck.
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