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December 6, 2013

ALM And Greenfield/Belser Launch Market Opps Campaign Service

20100920-A-1086G-292An interesting move in the legal marketing and media world.

Greenfield/Belser, the law firm branding agency, has joined forces with ALM, the publisher of the American Lawyer and various other legal titles, to develop a new marketing services product called Market Opps.

It’s sort of a full-service campaign package for law firms seeking to implement multi-channel marketing campaigns.

The packages include a range of marketing products and services such as competitive intelligence, research reports, blogs, email marketing, pitch books, publications, and brochures.

And the site’s design and language has a lively military theme.

Last year Greenfield/Belser put out a fascinating report on 25 Years of Legal Branding.

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Filed Under: Legal Marketing, Legal Media, Legal Publishing Tagged With: ALM

By Lloyd Pearson

Legal directories consultant serving law firms worldwide.

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