For the uninitiated those living on Mars for the last few months Gangnam Style is the name of the Korean pop song which has racked up almost half a billion …
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Legal Marketing
Who To Market: The Firm or The Individual Lawyer?
I’m pleased to see the pendulum shifting slightly and law firm marketers recognize that promoting individual lawyers is just as, if not more, important than …
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Legal Directories: What U.S Marketers Think
I recently returned from a trip to the United States where I caught up with law firm clients, contacts and friends. The topic for discussion was legal …
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Lloyd Pearson Legal Consultancy Rebrands as 393 Communications
My consultancy business has been rebranded as 393 Communications. Formerly known simply as “Lloyd Pearson”, I have been advising and representing law firms and …
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Law Firm Marketer Battles With Partner Over Directories
This video spoof has been doing the rounds on the internet for several months now, and I’ve seen it pop up on numerous legal marketing blogs. For anyone that …
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