Law Firm Media Professionals is hosting a session in New York later this month to help law firm marketing departments cope with the surge in surveys.
“Surveyed Senseless – How Legal Media are Ramping Up Industry Contests and What to Do About It” will take place on October 29 2014 at the offices of law firm Dechert
The panel, which includes representatives from McDermott Will & Emery, and Alston & Bird, will explore the growth in surveys in recent years – LFMP says that some firms have seen a quadrupling in the number of surveys completed this year vs. the same period in 2011 – how law firms have reconfigured their marketing and PR departments to cope, and what to do about it?
The next LFMP event is on November 19 2014, and will feature reporters from the Wall Street Journal.
LFMP has also announced its first overseas chapter in London; the first event takes place on October 21 2014.
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